Primera Technology Inc., the world's leading manufacturer of CD/DVD and Blu-Ray Disc Publishers, recently announced its RX900 Color RFID Printer at LabelExpo America's in Chicago, IL USA.
Primera's Asia Pacific office today announced the release of the RX900 for the Asia Pacific region.
RX900 is the world's first and only full-color RFID "on demand" full-color RFID label printer. Labels are printed, encoded, verified and dispensed one at a time, making the printer ideal for applications where one or more labels at a time are required. All popular linear and 2D bar code symbologies are supported.
The built-in RFID reader/encoder module is supplied by Intermec®, a world leader in RFID equipment and technology. It is compliant with EPC Global Gen 2 Class 1 and ISO 18000 -b and -c specifications for the widest range of deployments in realworld applications.
Print resolution is best-in-class at up to 4800 dpi. Separate cartridges for cyan, magenta, yellow and black ink make label production highly economical since only one color at a time is replaced. Full-color print speeds of up to 4.5" (114mm) per second make label production fast and convenient.
"Printing full-color RFID labels and tags adds a new, value-added feature to the technology," said Mark D. Strobel, Primera's vice president of sales and marketing."Now, you can add color coding, high-resolution color graphics and even photoqualityimages to RFID labels and tags. In many applications you're adding an extra level of accuracy and safety such as in medical file folder labels, full-color photo wristbands and specimen tracking labels."
Supported substrates include matte and gloss inkjet papers, vinyl, polypropylene and polyester. A high-degree of water, smudge and smear-resistance is achieved through advanced dye-based inks and the print surfaces of inkjet labels such as Primera's TuffCoat™ labels. Most popular inlays from major RFID companies can be integrated into labels.
"At Intermec we pride ourselves on driving the industry forward through innovation, and with Primera we are proud to be a part of delivering yet another industry first," said Phyllis Turner-Brim, director, RFID Strategy and Licensing at Intermec.
About Primera TechnologyHeadquartered in Plymouth, Minnesota, Primera Technology, Inc. is a leading developer and manufacturer of CD/DVD/BD duplication and specialty printing equipment. Its products are sold in over 160 countries and have been installed at more than 85 percent of Fortune 100 companies. More information about Primera, its history and label printer and accessory products is available on the Internet at www.primera.com or by calling 1-800-797-2772 (USA and Canada). Outside of the USA and Canada, call (763) 475-6676 or FAX (763) 475-6677. E-mail to This e-mail address is being protected from spambots. You need JavaScript enabled to view it . In Europe and Scandinavia, contact Primera Europe GmbH in Germany by phone at +49-(0) 611-92777-0, by FAX at +49-(0) 611-92777-50 or by e-mail at This e-mail address is being protected from spambots. You need JavaScript enabled to view it In Asia Pacific, contact Primera Asia Pacific in Australia by phone at +61 3 8586 3030 or by email at This e-mail address is being protected from spambots. You need JavaScript enabled to view it .
About Primera Asia Pacific
Based in Hong Kong, with warehousing in Singapore and a sales and support office in Melbourne, Primera Asia Pacific offers local sales and support infrastructure for Primera products throughout the Asia Pacific region. More information about Primera Asia Pacific and its products is available on the Internet at www.primera-ap.com or by calling +61 3 85863030 or by emailing This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Notes to Editors: Primera is a registered trademark of Primera Technology, Inc. All other trademarks are the property of their respective companies. Primera Asia Pacific is an independent company called Asia Pacific Optical Distribution Ltd., incorporated in Hong Kong, PRC. APOD is under contract with Primera to provide sales and support for Primera products under the name Primera Asia Pacific.
